Lufthansa and Amadeus Reset Their Distribution Relationship in Revamped Pact


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Skift Take

The two European heavyweights claim they now see eye to eye on the future of airfare retailing. Just don’t expect pay-as-you-fly to take off just yet.

The Lufthansa group of airlines and Amadeus have signed a new retailing deal that for the first time includes so-called New Distribution Capability content.

From the the fourth quarter, travel agencies that use Amadeus no longer need to use third-party tech providers, or Lufthansa’s own platform, to offer the fares — which typically are cheaper than those available on the global distribution systems — to their clients.

It’s part of a wider airline movement to grow their share of direct bookings, but in this case it’s particularly relevant to corporate travel agencies, who make three out of four of these New Distribution Capability bookings.

The deal includes Lufthansa as well as Austrian Airlines, Brussels Airlines, Swiss, Air Dolomiti and Eurowings. The airfares will be available on the Amadeus Selling Platform Connect, Amadeus Travel