The Czech Republic really wants you to "like" its new ad campaign
Skift Take
You want logos and mottos to have staying power for more than a year or two; you want "I Love New York," not "Canada: Keep Exploring." At least Czech Republic hitched its wagon to Facebook rather than MySpace.
This month, the Czech Tourist Authority (CTA), revealed the winner of a “tender” — the Europeans way of a) saying Request for Proposal or b) asking for spec work — issued in April to create a
