Visit Britain's summer staycation push for Brits undone by truly awful weather
Skift Take
A stronger pound and bargains in destinations like Greece are two more reasons why outbound tourism from Britain is up this year, despite campaigns to get people to enjoy "staycations."
Source: The Daily Telegraph
Author: Jodie Ensor
It was only a few years ago hard-pressed Britons were choosing to stay in the country for their holiday, giving birth to the phenomenon of the “staycation”.
But with one of the worst summers on record leading to flood warnings and week-long downpours, they are once again packing their bags and seeking sunnier destinations.
Tour operators and travel agents have reported a 20 per cent increase in online searches for foreign holidays last month on the previous year as the weather shows little sign of picking up.
Mark Warner travel agents has seen 25 per cent more bookings this summer, with holidays to debt-hit Greece making up 63 per cent.
Saga Holidays has seen a 13 per cent drop i
