Why Mornings and Non-Alcoholic Evenings Are Travel's Hidden Gems
![](https://skift.com/wp-content/uploads/2024/12/2133913866_a8afb2d43a_b.jpg)
Skift Take
This is the fifth in a series of video diaries I am doing while spending time in Morocco for a family commitment. I am experimenting with this video diary format to share my thoughts on the travel industry through the lens of my stay here.
Here’s the first one, which was on preserving authenticity in a digital age, the second one, on the renewed importance of visiting-friends-and-relatives travel in a globally mobile world, the third one on the rise of the individual vs. brands and what it means for travel leadership and the fourth one, on the joys of traveling with family in collectivist societies.
The fifth one is below. If you aren’t able to view the video prope