Luxury

This comprehensive archive offers the latest insights, trends, and developments in the luxury travel industry, tailored specifically for professionals and stakeholders in the field. Featuring in-depth analysis and updates on hotels, tours, airlines, and cruise lines, the news stories in this collection provide essential information for those seeking to stay ahead in this rapidly-evolving market.

Hotels

Q&A: Accor's Maud Bailly On How Sofitel Is Redefining Luxury Hospitality

There’s no one-size-fits-all approach to luxury hospitality, but Accor believes it’s up to major brands in the space to push the envelope. After a major rebranding, Sofitel has taken up the mantle of redefining luxury by investing heavily in team training, taking a stand for sustainability, and more.

Accor Group + Skift | 1 month ago

Hilton Execs Say Next-Gen Wealth Will Shape Luxury Hotel Growth

Hilton is wise to fine-tune its brands, adapting them for localized appeal in emerging markets. It will also need to develop relationships with the next generation of owners if it wants to expand its empire.

Sean O'Neill | 1 month ago

Luxury

The Long Game: Why Family-Owned Hotels Are Redefining Luxury

To find the most pure version of hospitality, travelers are increasingly looking to family-owned properties. Owners take a longer view of stewardship and care more about craft and making the right decisions, and not just the most expedient, profit-friendly ones.

Colin Nagy | 1 month ago

A guest room on The Britannic Explore a Belmond sleeper train in the UK

Hotels

LVMH's New Luxury Travel Push With Belmond

In 2025, Belmond is rolling out offerings with old-school opulance that feels ripped from the pages of an Agatha Christie novel — if Christie's characters had wellness spas and farm-to-table dining. Think of Belmond as an anti-Aman: less minimalist zen, more maximalist glamour.

Sean O'Neill | 1 month ago

Experiences

How AlUla Is Redefining Luxury Travel for the Modern Explorer

The luxury travel sector is shifting towards deeper cultural engagement and authenticity. AlUla is carving out its niche in the industry by offering travelers exclusive access to one of the world's most ancient civilizations.

AlUla + Skift | 1 month ago

Magic Mushrooms in the Minibar

Some will always love a luxury spa. But psychedelics (think psilocybin soundbaths and mushrooms) are the phase in high-end wellness.

Colin Nagy | 1 month ago

Luxury

The Soft Power of Quiet Luxury

A growing group of affluent travelers are done with personal butlers and gold-plated fixtures. To them, luxury is a more personal, one-of-a-kind experience.

Colin Nagy | 1 month ago

Hotels

LVMH Takes Stake in Boutique Hotel Group Les Domaines de Fontenille

While this is only a minority investment in a small company, LVMH's stake in Fontenille shows its ambition to accelerate its travel and experiential offerings internationally, beyond just Cheval Blanc, Belmond, and Bulgari Hotels & Resorts.

Sean O'Neill | 1 month ago

the swimming pool on the top of the Bulgari Hotel in Rome Italy shows the skyline of the city

Hotels

Bulgari’s Contrarian Strategy in Luxury Hotels: Few Locations, No Loyalty Points

Bulgari Hotels isn't just selling rooms. It's selling one of the rarest commodities in modern luxury: restraint.

Sean O'Neill | 1 month ago

view of a new luxury resort on the shores of Italy's Lake Como

Hotels

IHG's Luxury Brands Tap Multi-Generation Travel for Growth

IHG is revamping its luxury suites and rolling out new training to help cater to a rising trend in multi-generational travel. Who knew family values could be such good business?

Sean O'Neill | 2 months ago